Hopkins Homes objects to the Draft GNLP because it does not allocate any new homes at Wroxham. It is considered that land at south Wroxham has potential to deliver new homes in a highly sustainable manner. There is no technical justification for the omission of new allocations at Wroxham. The current approach will not meet the identified needs in the recently adopted Wroxham Neighbourhood Plan, including needs for older people. Hopkins Homes’ land at south Wroxham presents a logical and sustainable location for new housing provision and meets the tests of soundness set out in the NPPF. The Wroxham Site assessment published as part of the GNLP consultation conclude that these sites are not suitable for development citing landscape and traffic impacts as being reasons for restricting growth in Wroxham. The conclusion is not consistent with the Council’s evidence base. The Council’s Housing Employment Land Availability Assessment (HELAA) do not identify issues which would preclude development on the sites and conclude that the development is suitable.